How to Create a Channel and Bot in MAX

AgentSunrise
MAX
business automation
chatbots
channel setup

If you want to use the MAX platform to grow your business, you’ll need to complete the registration and verification process. It may seem complicated, but by following this guide, you can get it done in a few days.


Important Restriction

Bot creation in MAX is available only to sole proprietors (individual entrepreneurs, or IE) and legal entities (LLCs). Individuals without sole proprietor status cannot register bots on the platform.


Step-by-Step Registration Guide

Step 1. Register Your Organization on Gosuslugi

First, you need to add information about your organization to your profile on the Gosuslugi portal. To do this, go to: https://www.gosuslugi.ru/help/faq/company_profile/kak_sozdat_uz_ul and follow the instructions on the site.

Step 2. Register on the SME Portal

Go to the small and medium-sized business portal https://msp.rf/ and link your personal profile to your Gosuslugi account. This will allow your company data to be transferred automatically.

Step 3. Wait for Data Synchronization

After registering on the SME portal, wait about 24 hours. During this time, your organization’s information will be automatically pulled from Gosuslugi into the SME system.

Step 4. Register in MAX Business

Go to the MAX Business platform at https://business.max.ru/

Step 5. Create Your Organization in MAX

In the top-right corner of the interface, find the option to create an organization. Carefully fill in all required fields and company details. For verification, you can use different services—for example, T-Business.

Step 6. Final Waiting Period

After your organization has been successfully created and verified, wait one more day. After that, you’ll have access to creating channels and bots.


Helpful Information

Developer documentation: All technical documentation for creating and configuring bots is available on the official portal https://dev.max.ru/

Bot limit: One legal entity can create up to 5 bots. Keep this limitation in mind when planning your projects.


Conclusion

The registration process takes about two to three days, including the time needed to synchronize data between systems. Despite the multi-step procedure, it provides reliable business verification and protects the platform from bad-faith users.

Good luck creating your bots!

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